Omnichannel in the B2B world: analysis of Selle Royal Spa

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dc.contributor.advisor Finotto, Vladi it_IT
dc.contributor.author Cogo, Federica <1993> it_IT
dc.date.accessioned 2020-02-16 it_IT
dc.date.accessioned 2020-06-16T05:44:45Z
dc.date.issued 2020-03-11 it_IT
dc.identifier.uri http://hdl.handle.net/10579/16455
dc.description.abstract The thesis focuses on the Omnichannel marketing strategy starting from a general description of it, up to the analysis of A4 Selection - Selle Royal Spa. it_IT
dc.language.iso en it_IT
dc.publisher Università Ca' Foscari Venezia it_IT
dc.rights © Federica Cogo, 2020 it_IT
dc.title Omnichannel in the B2B world: analysis of Selle Royal Spa it_IT
dc.title.alternative Omnichannel marketing in the B2B world: analysis of Selle Royal Spa it_IT
dc.type Bachelor Thesis it_IT
dc.degree.name Marketing e comunicazione it_IT
dc.degree.level Laurea magistrale it_IT
dc.degree.grantor Dipartimento di Management it_IT
dc.description.academicyear 2018/2019, sessione straordinaria it_IT
dc.rights.accessrights closedAccess it_IT
dc.thesis.matricno 844706 it_IT
dc.subject.miur SECS-P/08 ECONOMIA E GESTIONE DELLE IMPRESE it_IT
dc.description.note it_IT
dc.degree.discipline it_IT
dc.contributor.co-advisor it_IT
dc.date.embargoend 10000-01-01
dc.provenance.upload Federica Cogo (844706@stud.unive.it), 2020-02-16 it_IT
dc.provenance.plagiarycheck Vladi Finotto (vfinotto@unive.it), 2020-03-02 it_IT


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