The analysis of critical factors in the internationalization process of Made in Italy

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dc.contributor.advisor Tolotti, Marco it_IT
dc.contributor.author Chioccarello, Marilisa <1988> it_IT
dc.date.accessioned 2017-10-09 it_IT
dc.date.accessioned 2018-04-17T13:39:11Z
dc.date.issued 2017-10-31 it_IT
dc.identifier.uri http://hdl.handle.net/10579/11962
dc.description.abstract This study aims at understanding the market choice consequences when considering different drivers in the internationalization of Made in Italy decisions. Firstly, the historical excursus of how and why companies started to look towards new markets is proposed. This is followed by the description of the alternatives of market entry among which the modern enterprises can choose. Afterwards, the analysis considers two specific countries: China and the United Arab Emirates, highlighting the main characteristics concerning different perspectives. Secondly, the indexes considered as the best summary of the main country's indicators and variables are illustrated, with a focus on both the countries. Finally, the investigation goes deeper with the SMART technique, analyzing the possible scenarios considering several lists variables. The analysis will involve various indexes of costs and benefits to highlight the best countries towards which address the offer. Different types of entry modes, cultural aspects, market and country indicators will be analyzed for each economy to understand which is the best choice the decision maker can make. it_IT
dc.language.iso en it_IT
dc.publisher Università Ca' Foscari Venezia it_IT
dc.rights © Marilisa Chioccarello, 2017 it_IT
dc.title The analysis of critical factors in the internationalization process of Made in Italy it_IT
dc.title.alternative The analysis of critical factors in the internationalization process of Made in Italy it_IT
dc.type Bachelor Thesis it_IT
dc.degree.name Economia e gestione delle aziende it_IT
dc.degree.level Laurea magistrale it_IT
dc.degree.grantor Dipartimento di Management it_IT
dc.description.academicyear 2016/2017, sessione autunnale it_IT
dc.rights.accessrights embargoedAccess it_IT
dc.thesis.matricno 824015 it_IT
dc.subject.miur SECS-P/06 ECONOMIA APPLICATA it_IT
dc.description.note it_IT
dc.degree.discipline it_IT
dc.contributor.co-advisor it_IT
dc.date.embargoend 2019-04-17T13:39:11Z
dc.provenance.upload Marilisa Chioccarello (824015@stud.unive.it), 2017-10-09 it_IT
dc.provenance.plagiarycheck Marco Tolotti (tolotti@unive.it), 2017-10-23 it_IT


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