Destination Monitor design for benchmark evaluation of Tourism Product

Abstract

In this Master’s Degree Thesis we will conjecture an algorithm to define the Appeal in a Destination Monitor context. The goal consists in identifying a weighted point of view from the customers’ feedback and statistical information. The final result is to be used as a comparison between Tourism Products of the same kind. The algorithm is based on defined indicators and the weighted average, a special counting in which each component is weighted differently. The last contribution is the design of a database used to save the data retrieved from the Web and from Tourism Product sources, as well.