dc.contributor.advisor |
Vescovi, Tiziano |
it_IT |
dc.contributor.author |
Denkert, Daniel <1985> |
it_IT |
dc.date.accessioned |
2014-10-09 |
it_IT |
dc.date.accessioned |
2014-12-13T10:16:06Z |
|
dc.date.issued |
2014-10-31 |
it_IT |
dc.identifier.uri |
http://hdl.handle.net/10579/5263 |
|
dc.description.abstract |
The aim of this work is the identification of cultural constraints in entering the Chinese market, and the systematic development of strategies to deal with these. The object of study is the concept of German SMEs (small and medium-sized enterprises). To solve this problem, this work presents first a theoretical basis and refers to the state of research on the basis of scientific literature on this topic. Following a comparison with the practice takes place, which is based on interviews with managers who belong to German SMEs. Due to the economic relevance for Germany and China, the automotive industry is focused. |
it_IT |
dc.language.iso |
en |
it_IT |
dc.publisher |
Università Ca' Foscari Venezia |
it_IT |
dc.rights |
© Daniel Denkert, 2014 |
it_IT |
dc.title |
Strategies of German SMEs and Cultural Constraints in Entering the Chinese Market. A Qualitative Study in the Automotive Sector. |
it_IT |
dc.title.alternative |
Strategies of German SMEs and Cultural Constraints in Entering the Chinese Market. A Qualitative Study in the Automotive Sector. |
it_IT |
dc.type |
Master's Degree Thesis |
it_IT |
dc.degree.name |
Economia e gestione delle aziende |
it_IT |
dc.degree.level |
Laurea magistrale |
it_IT |
dc.degree.grantor |
Dipartimento di Management |
it_IT |
dc.description.academicyear |
2013/2014, sessione autunnale |
it_IT |
dc.rights.accessrights |
closedAccess |
it_IT |
dc.thesis.matricno |
848201 |
it_IT |
dc.subject.miur |
SECS-P/08 ECONOMIA E GESTIONE DELLE IMPRESE |
it_IT |
dc.description.note |
I don't speak Italian, so I don't know if I have chosen the correct Argomento tesi. |
it_IT |
dc.degree.discipline |
|
it_IT |
dc.contributor.co-advisor |
|
it_IT |
dc.date.embargoend |
10000-01-01 |
|
dc.provenance.upload |
Daniel Denkert (848201@stud.unive.it), 2014-10-09 |
it_IT |
dc.provenance.plagiarycheck |
Tiziano Vescovi (vescovi@unive.it), 2014-10-20 |
it_IT |