INNOVATIVE VALUE CHAINS IN THE TEXTILE AND APPAREL INDUSTRY. Balancing sustainability and emerging technologies through the analysis of four cases

Abstract

In today’s world, characterized by high uncertainty and persistent changes and developments, global value chains are constantly evolving and adapting to new geopolitical situations and trends.

Growing digitalization and greater awareness of companies and their impact on the environment have combined creativity and awareness into a strong innovation process, creating new types of value chains that can adapt to new challenges and reach new goals.

This research aims to explore the varying impacts that technological advancements and sustainability initiatives have on different types of textile value chains. By investigating these dynamics, the study seeks to uncover how emerging technologies and growing dedication to sustainable practices influence diverse value chain models, and assess the potential synergies that arise from the intersection of these two forces.

Different value chains may have indeed diverse and multiple necessities, investing more in technological developments and innovations or managing better the sustainability part.

Finally, traceability and transparency, guaranteed by blockchain technology emerge as critical components for every type of textile value chain, thanks to the synergies, created by technology and sustainability.