dc.contributor.advisor |
Caon, Fabio |
it_IT |
dc.contributor.author |
Omirbekova, Aisulu <2000> |
it_IT |
dc.date.accessioned |
2024-02-17 |
it_IT |
dc.date.accessioned |
2024-05-08T13:28:28Z |
|
dc.date.available |
2024-05-08T13:28:28Z |
|
dc.date.issued |
2024-03-12 |
it_IT |
dc.identifier.uri |
http://hdl.handle.net/10579/26651 |
|
dc.description.abstract |
This thesis aims to explore the complex dynamics of intercultural communication, marketing strategies, and the influence of cultural values in the context of Italian-Kazakhstani interactions. It underscores the importance of understanding these elements for businesses and organizations operating within these diverse cultural settings. The research begins with a comprehensive introduction, emphasizing the global significance of intercultural communication, especially in the realms of business and marketing. The core of the thesis is an in-depth analysis of intercultural communication aspects, including language, communication styles, and non-verbal cues, and their influence on marketing and consumer behavior. It explores the role of cultural values in shaping effective business communication and consumer relations. Furthermore, the research delves into cultural values, beliefs, and norms, examining how these factors influence business practices, marketing strategies, and consumer behavior in the Italian-Kazakhstani context. |
it_IT |
dc.language.iso |
en |
it_IT |
dc.publisher |
Università Ca' Foscari Venezia |
it_IT |
dc.rights |
© Aisulu Omirbekova, 2024 |
it_IT |
dc.title |
Intercultural Communication between Italians and Kazakhstans: An Analysis of Cultural Values |
it_IT |
dc.title.alternative |
INTERCULTURAL COMMUNICATION BETWEEN ITALIANS AND KAZAKHS: AN ANALYSIS OF CULTURAL VALUES |
it_IT |
dc.type |
Master's Degree Thesis |
it_IT |
dc.degree.name |
Scienze del linguaggio |
it_IT |
dc.degree.level |
Laurea magistrale |
it_IT |
dc.degree.grantor |
Dipartimento di Studi Linguistici e Culturali Comparati |
it_IT |
dc.description.academicyear |
2022/2023 - sessione straordinaria |
it_IT |
dc.rights.accessrights |
openAccess |
it_IT |
dc.thesis.matricno |
893609 |
it_IT |
dc.subject.miur |
SPS/08 SOCIOLOGIA DEI PROCESSI CULTURALI E COMUNICATIVI |
it_IT |
dc.description.note |
This thesis, "Intercultural Communication Between Italians and Kazakhs: An Analysis of Cultural Values," offers a comprehensive exploration into the intricate dynamics of intercultural communication. Focusing on the business and social interactions between Italian and Kazakh cultures, it delves into how cultural values influence communication styles, negotiation techniques, and business practices. By examining cultural stereotypes, non-verbal communication cues, and global leadership strategies, the study sheds light on the importance of cultural adaptation and understanding in fostering effective international relations. Through its analysis, it contributes valuable insights for individuals and organizations navigating the complexities of intercultural exchanges, emphasizing the need for cultural sensitivity and adaptability in the globalized business environment. |
it_IT |
dc.degree.discipline |
|
it_IT |
dc.contributor.co-advisor |
|
it_IT |
dc.subject.language |
INGLESE |
it_IT |
dc.date.embargoend |
|
it_IT |
dc.provenance.upload |
Aisulu Omirbekova (893609@stud.unive.it), 2024-02-17 |
it_IT |
dc.provenance.plagiarycheck |
Fabio Caon (fabiocaon@unive.it), 2024-03-04 |
it_IT |