Digital innovation and internationalization: key factors in the economic and competitive success of a company.

Abstract

Does a relationship between digital innovation and internationalization exist? Nowadays, these two topics are, to all intents and purposes, key factors in the economic and competitive success of companies. On the one hand, internationalization is favoured by innovation, especially by the digital one, while on the other hand, digital innovation appears to be stimulated by entering new foreign markets. In conclusion, in order to better highlight this relationship, a case study concerning an Italian company specialized in LED technology with a strong international presence, Linea Light Group, is taken into consideration.